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Meet
the people who work for
Pandora
Press U.S.
Background
A challenge in contemporary book publishing is that
producing high-quality books tends to cost more than
sales justify. Particularly the many academic books
Pandora Press U.S. is releasing tend to require high
editing, copy editing, and proofreading investment even
as sales will typically be low.
Pandora Press U.S. is working at this
challenge from two sides. On the one hand, distribution
and marketing efforts to generate reasonable sales will
continue to grow. On the other hand, a key goal is to
maintain low overhead costs to permit publishing as many
modest-sales books as possible.
A key Pandora U.S. strategy for
maintaining low overhead is to create a
"virtual" company, much of it in cyberspace, by
negotiating for provision of services by independent
contractors scattered across the U.S. and Canada who have
the needed skills but who due to employment elsewhere, a
preference to run their own businesses, or retired status
are interested in working per book as contractors rather
than as employees.
At the moment, in addition to
copublishing and codistribution agreements with Herald
Press, Pandora U.S. has arrangements with a flexible and
growing list of over fifteen contractors, both
individuals and institutions, who provide editing, copy
editing, proofreading, accounting support, sales support,
design consulting, Internet consulting, printing,
binding, distribution, and marketing.
The People
Contributing perspectives from diverse settings and
professions, able to contract book by book, networked by
e-mail, snail mail, UPS, and fax, the exciting cast of
Pandora U.S. service providers currently
includes
- Pandora
Press U.S. Editorial Council, whose members include Julie Gochenaur,
David Graybill, Nancy Heisey, Daniel Hertzler,
Michael A. King, Richard A. Kauffman, Nancey
Murphy, Elizabeth Raid, Paul M. Schrock, and
Valerie Weaver-Zercher. Click
here for fuller description.
- PPUS Business Advisory
Panel, made up of marketing
consultant W. Kent Hartzler,
Landisville, PA and business consultant Jim
Styer, Telford, PA
- Such additional providers of key
services as editor Louise
Stoltzfus, Lancaster, PA; academic books
consultant and editor
Loren Johns, Elkhart, IN; copy editors Rose
Decaen, Santa Paula, CA; Sharon Esterly, West
Chester, PA; May Piotrowski, Washington, DC;
Wendy Rueda, Washington, DC; and Jeanne Trapani,
Springfield, VA; designers
Denise Siemens and Jim Friesen, based at
Mennonite Press, Newton KS, as well as Gwen M.
Stamm and Merrill R. Miller, based at Herald
Press, Scottdale, PA; proofreader
Brenda Martin; bookkeeper Jacky
Todd, Black River Business Management, Worcester,
PA; printers Pandora Press,
Kitchener, ON; Mennonite Press, and Herald Press;
director mail coordinator Mildred
Montgomery, Olean, NY, as well as other copy
editors, contractors, and advisers.
For
regular updates or to qualify for special discounts, join
a Pandora Press U.S. e-mail list
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